4B People Checked Out Bad Bunny's Super Bowl Show
Key Points:
- Bad Bunny's Super Bowl halftime show achieved a record-breaking 4.157 billion global views within 24 hours across TV, YouTube, and social media, according to the NFL, Roc Nation, and Apple Music.
- In the US, 128.2 million viewers watched the halftime show live, ranking it among the most-watched performances, just below Kendrick Lamar's 133.4 million viewers from the previous year.
- The Puerto Rican artist's global appeal contributed to his single "DtMF" reaching No. 1 on the Billboard Hot 100, marking his first solo chart-topper, while his album DeBi TiRAR MaS FOToS also returned to No. 1 on the Billboard 200.