Apple announces special event for October 13: ‘Welcome home’
Key Points:
- Apple has announced a special event scheduled for Tuesday, October 13, with the tagline "Welcome home," focusing on new Home products.
- The event will likely feature launches of the new Apple TV 4K, HomePod, and HomePod mini 2, along with possibly unveiling LG home accessories co-developed with Apple.
- Greg Joswiak, Apple’s SVP of Worldwide Marketing, teased the event date in a video, and press invites have been sent for an "Apple Experience" in Tribeca, New York at 9:00 a.m. ET.
- Unlike previous staggered product launches, all new Home products are expected to debut on the same day during this event.
- Details on whether there will be a full-length online video introduction at 9:00 a.m. ET remain unclear, with more information anticipated closer to the event.