Apple Maps Ads Are Here, and There's No Way to Turn Them Off
Key Points:
- Apple Maps ads are now live in the United States and Canada, appearing for iPhone and iPad users during location searches and in Suggested Places.
- Ads appear at the top of search results with a single ad per search, clearly marked with a blue "Ad" tag, and cannot be disabled by users.
- Apple ensures that interactions with ads are not linked to users' Apple Accounts and that no data is shared with third parties.
- The rollout follows Apple's announcement in March and a gradual increase in ad placements starting late summer, with businesses able to purchase ad slots since August.
- To encourage adoption, Apple offered businesses a 15 percent credit toward future ad spending when buying ads in Apple Maps.