Bagel Shop Owner Pulls AI Posts, Apologizes After One-Star Reviews
Business Insider • • business
Key Points:
- Adam Jones, owner of Myer's Bagels in Burlington, Vermont, shared his experience using AI to manage the shop's social media posts, aiming to stay competitive and creative in a college town.
- The AI-generated posts combined real photos with digitally altered backgrounds and elements, which led to mixed reactions from customers, including some negative reviews focused on the authenticity of the content rather than the food.
- Jones acknowledged the backlash, apologized, and removed the controversial posts, emphasizing that the experiment was a learning experience rather than a permanent strategy.
- Despite the social media hiccup, Jones remains optimistic about AI's role in his business, viewing it as a valuable tool to improve operations, support employees, and keep prices competitive amid inflation.
- He plans to continue using AI cautiously while balancing customer expectations and maintaining the authenticity of Myer's Bagels' brand.