Barron Trump Sets Date to Launch His New Get Rich Scheme
The Daily Beast • • business
Key Points:
- Barron Trump, 20, and a sophomore at NYU’s Stern School of Business, is a director of SOLLOS Yerba Mate Inc., a Florida startup launching pineapple- and coconut-flavored yerba mate drinks.
- The company aims to capture South Florida’s vibrant lifestyle and plans to have its yellow and blue cans on shelves within weeks, with production underway.
- Other directors include Spencer Bernstein, chairman and grandson of real estate magnate Jay Weitzman, whose Palm Beach home is the company’s registered address, though Weitzman denies involvement.
- Barron Trump is also co-founder of World Liberty Financial, a cryptocurrency venture linked to the Trump family.
- The yerba mate community has reacted negatively to SOLLOS on Reddit, criticizing the brand for lacking authenticity and understanding of the traditional drink.
