Before Robert De Niro Was A Star He Promoted AMC's Ambassador In A '70s Car Commercial
Jalopnik • • technology
Key Points:
- Robert De Niro's connection to cars in his film career is limited, with notable exceptions including a 1970s commercial for the AMC Ambassador and driving scenes in movies like "Ronin" and "Taxi Driver."
- In the AMC Ambassador commercial, De Niro plays a recent college graduate proudly showing off the car's advanced features for the time, such as standard air conditioning, highlighting AMC's marketing efforts.
- The AMC Ambassador had a long history dating back to 1927, evolving through various company ownerships before AMC redesigned it in 1967 to compete with Detroit's Big Three automakers as a full-size luxury car.
- Despite its upscale positioning and design by Richard Teague, the Ambassador faced challenges due to
