Box Office Record With $72 Million Previews
Variety • • general
Key Points:
- "Spider-Man: Brand New Day," starring Tom Holland, set a new record with $72 million in previews, surpassing "Avengers: Endgame" which held the previous record with $60 million in Thursday previews.
- The film is projected to earn between $260 million and $280 million domestically in its opening weekend, potentially making it the second biggest launch ever, behind "Endgame" and ahead of "Spider-Man: No Way Home."
- Internationally, the movie is expected to add $275 million to $300 million, with potential to exceed these estimates, following the strong global performance of Holland’s previous Spider-Man film.
- The storyline takes place four years after "No Way Home," with Peter Parker living anonymously and facing a new villain played by Sadie Sink, while key characters MJ and Ned are absent.
- The film also benefits from the real-life star power of Holland and Zendaya, who recently co-starred in "The Odyssey," potentially boosting its box office success further.
