Brad Pitt's comeback act has faltered
Salon.com • • entertainment
Key Points:
- Brad Pitt and Paramount Pictures are both attempting to regain popularity by targeting a male demographic and recovering from recent negative publicity.
- Pitt has shifted focus from acting to producing following abuse allegations from ex-wife Angelina Jolie, hoping to rehabilitate his image.
- Their latest collaboration, the survival film "Heart of the Beast," performed poorly at the box office, overshadowed by a rerelease of the 2019 superhero movie "Avengers Endgame."
- The success of "Avengers Endgame: Encore" highlights the diminished star power of Pitt and the struggles faced by Paramount in releasing compelling new content.
