Burger King Takes Aim at McDonald’s CEO Video Skewered on Social Media

Burger King Takes Aim at McDonald’s CEO Video Skewered on Social Media

AOL.com general

Key Points:

  • NEED TO KNOW
  • A video of McDonald’s CEO Chris Kempczinski promoting the new Big Arch Burger was criticized as inauthentic on social media
  • Burger King responded with a TikTok video featuring its preside

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