Doomsday' Teasers Did
Gizmodo • • entertainment
Key Points:
- The four Avengers: Doomsday teasers have collectively surpassed 1 billion views online, with Instagram and TikTok setting new records for Marvel trailer releases, while YouTube views remain comparatively low at around 60 million.
- The teasers premiered in theaters and leaked online before official release, generating significant fan discussion and excitement despite the film being nearly a year away and not revealing any footage of the main character, Dr. Doom.
- Marvel Studios views the unconventional teaser rollout as a success, sparking widespread conversation and interest in the film ahead of its December 18 release date.
- The extensive focus on early promotion raises questions about Marvel's strategy to regain box office dominance and whether the unusual multi-teaser approach outperformed a traditional single trailer release
