Felicia Day on Kickstarter Movie

Key Points:

• Felicia Day, a pioneering figure in web-native storytelling and founder of Geek & Sundry, has launched a Kickstarter campaign for a film sequel to her acclaimed web series "The Guild," reuniting the original cast 13 years after the series ended.
• The campaign has become the second-most-funded Kickstarter for a narrative film, nearing the record set by "The Veronica Mars Movie," with over $5.2 million raised and three days left to surpass $5.7 million.
• The film's budget is comparable to a first-season episode of a half-hour streaming comedy, but production faces challenges such as insurance, union contracts, and securing tax credits in Los Angeles, reflecting the difficulties of independent filmmaking outside Hollywood.
• Day emphasizes the enduring value and cultural impact of "The Guild," criticizing Hollywood's dismissive attitude toward web content and highlighting the importance of creative control and fan support in sustaining independent projects.
• The success of the Kickstarter and fan enthusiasm demonstrate the ongoing relevance of web-native creators and signal a shift toward more diverse and original storytelling beyond traditional industry gatekeepers.