Google is building a Whoop-style Fitbit, and Steph Curry just showed it off
androidcentral.com • • technology
Key Points:
- Google has teased a new screenless Fitbit fitness tracker through an Instagram video shared by basketball player Steph Curry, showcasing a fabric band design focused on health tracking without a display.
- The wearable is expected to offer basic features for free, with advanced health insights tied to a Fitbit Premium subscription, following a subscription-based model similar to Whoop.
- This move marks Google's entry into the growing market of screenless fitness trackers, leveraging AI-powered health features like Fitbit’s Gemini personal health coach to compete with existing products like Whoop.
- There is no official launch date yet, but the teaser suggests the product could be released soon, amid increasing interest from multiple brands in AI-driven, screenless fitness devices.
- The success of this tracker will depend on pricing and the quality of insights provided, with potential to make screenless fitness wearables more accessible to a wider audience.
