Happy Joe's Pizza launches patriotic menu, sweepstakes for America 250
Key Points:
- Happy Joe’s Pizza & Ice Cream is celebrating America’s 250th birthday with a summer-long campaign featuring patriotic menu items, family block parties, and sweepstakes from May 15 to August 15.
- The "Freedom Flyaway Sweepstakes" offers customers who purchase a specialty pizza and Mountain Dew a chance to win one of three $3,000 trips to Washington, D.C., or cash prizes to support their families.
- The promotion includes weekly Mountain Dew prize packs and AMERICA250 Block Party events on June 29 with games, music, giveaways, and free slices of a red, white, and blue birthday cake pizza.
- Limited-time menu items include BBQ Brisket Pizza, BBQ Chicken Pizza, and the AMERICA250 Birthday Cake pizza, emphasizing Happy Joe’s focus on family celebrations and memorable dining experiences.
- CEO Tom Sacco highlighted that the campaign aligns with the brand’s roots of celebrating birthdays and creating lasting memories, while marking a significant national milestone with its customers.