Here's why Walmart still doesn't support Apple Pay

Here's why Walmart still doesn't support Apple Pay

9to5Mac technology

Key Points:

  • As of 2026, Walmart remains one of the last major U.S. retailers not accepting Apple Pay or any NFC-based contactless payments, opting instead for its own QR code-based Walmart Pay system and Scan and Go platform.
  • Walmart Pay requires customers to scan a QR code via the Walmart app to pay, which is less convenient than Apple Pay’s tap-to-pay functionality, but allows Walmart to collect detailed customer purchasing data.
  • A key reason Walmart avoids Apple Pay is to maintain access to customer data for targeted advertising and marketing, as Apple Pay’s privacy features limit the retailer’s ability to track purchases.
  • Contrary to popular belief, Walmart does not reject Apple Pay due to fees, as Apple charges no additional fees to retailers; Walmart has