Hershey Adds Disclaimer About Its Jack-o'-Lantern
Key Points:
- Hershey has updated the label on Reese's Peanut Butter Pumpkins to clarify that the chocolates are pumpkin-shaped but do not feature carved jack-o'-lantern faces, changing the wording from "Decorating Suggestion" to "Carving not on actual product."
- This change follows a Florida lawsuit accusing Hershey of misleading advertising, where a plaintiff claimed they believed the product contained carved pumpkin faces, but the chocolates were plain.
- A federal judge dismissed the lawsuit in September, ruling the plaintiffs' disappointment was subjective and noting they still received edible Reese's products; however, the plaintiffs may appeal the decision.
- Hershey has not commented on whether the label change is related to the lawsuit.