Hershey will go back to original Reese's recipe after public backlash

Key Points:

• The Hershey Company announced it will revert to original recipes for Reese's and other products next year, responding to criticism over the use of substitute ingredients that altered traditional flavors.
• Hershey had previously switched from milk chocolate to cheaper compound coatings and replaced real peanut butter with peanut butter crèmes in some products, sparking backlash led by Brad Reese, grandson of Reese's founder.
• Hershey plans to transition to natural color sources, improve Kit Kat's recipe, and align some Hershey's and Reese's products with classic milk and dark chocolate recipes starting in 2025, while increasing R&D funding by 25%.
• Brad Reese accused Hershey of prioritizing profits over quality and brand loyalty, criticizing the company's lack of transparency regarding ingredient changes and labeling practices.
• Despite the controversy causing a temporary dip in Hershey's stock in March, the company expects continued strong sales and earnings due to price increases and improved cocoa market conditions.