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Hollister Teams Up with Target for Its First-Ever Home & Dorm Collaboration
Target • • business
Key Points:
- Hollister Co., a division of Abercrombie & Fitch, is launching The Hollister Collection at Target, marking its entry into home decor with a multi-season partnership featuring apparel and bedding.
- The collection, available starting June 28 online and in select stores, includes nearly 60 items such as bedding, fleece clothing, and accessories designed for college dorms and bedrooms.
- Products range from $19.95 to $64.95 and feature signature Hollister designs like ditsy florals, stripes, and the seagull motif, aiming to offer cohesive style for both apparel and home decor.
- The partnership leverages Target’s expertise in affordable dorm and home items to expand Hollister’s lifestyle offerings and reach more customers during key life milestones.
- New product drops are planned ahead of the holiday season and spring 2027, with a preview available now on Target.com.
