How much did Halloween costumes cost decades ago?
Key Points:
- Adults plan to spend an average of $59.29 on Halloween costumes in 2026, contributing to a total U.S. Halloween spending of $13.5 billion, with $4.4 billion expected to be spent on costumes alone.
- The National Retail Federation (NRF) survey reveals that 79% of shoppers anticipate higher costume prices this year, attributing the increase to tariffs.
- Historical data shows that a children's Spider-Man costume cost $2.94 in 1974, which adjusts to $19.39 in 2026 dollars, while the current basic Spider-Man costume is priced at $49.99 at Spirit Halloween.
- The variety and complexity of costumes have increased over time, but the comparison focused on the most basic versions to analyze price changes accurately.