AI Generated Image
iPhone 18 Pro and iPhone Ultra: When is the Next Apple Event?
macrumors.com • • technology
Key Points:
- Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and a new foldable iPhone named iPhone Ultra in September, while lower-end models like the iPhone 18e and iPhone Air 2 may launch around March 2027.
- Australian media reports suggest the event could be on Tuesday, September 8, but historically Apple holds events at least two days after Labor Day, making September 9 or later more likely.
- Pre-orders typically begin the Friday after the event, but since September 11 marks the 9/11 anniversary, Apple may delay pre-orders to avoid that date, possibly starting on Saturday, September 12, or later.
- Industry sources indicate the event might occur in the first half of September, with September 15 as the latest possible date; if held mid-September, pre-orders and device launches would follow accordingly.
- Since 2020, Apple’s iPhone events have been pre-recorded with select reporters attending in person at the Steve Jobs Theater for hands-on experience, continuing the trend for the upcoming launch.
