LIV Golf plans mass layoffs as league seeks investors to survive
Key Points:
- LIV Golf is laying off most of its staff effective Sept. 1 as the Public Investment Fund of Saudi Arabia ends its funding, prompting the league to scale back operations and seek new investment.
- BC Partners has signed a term sheet to become the new lead investor, but bankruptcy or major restructuring may be necessary to keep the league viable as PIF funding runs out.
- Since its 2022 launch, PIF invested over $6 billion in LIV Golf, signing top players and creating large-scale events, but financial losses and geopolitical issues led to PIF pulling back funding.
- LIV plans to relaunch as "LIV 2.0" with a smaller 10-event schedule in 2027, reduced purses, and players potentially taking equity stakes, contingent on securing commitments from star players like Bryson DeChambeau and Jon Rahm.
- The DP World Tour's threat to reinstate fines on members who compete in conflicting LIV events could undermine LIV's ability to attract players, complicating efforts to finalize a deal by early fall.