Mario Galaxy Movie Exists Because Console Growth Is Tapped Out
Kotaku • • technology
Key Points:
- Shigeru Miyamoto, creator of the Mario franchise, views movies and digital media as key avenues to introduce Mario to a broader audience beyond traditional gaming consoles.
- Miyamoto believes that evolving Mario alongside digital streaming and media technology allows Nintendo to reach more people than through consoles alone.
- Nintendo is expanding its presence with projects like the live-action Zelda movie and animated shorts for Mario and Pikmin, signaling a move beyond hardware-centric gaming.
- This strategy responds to the plateauing console market, where new devices no longer significantly increase the player base, prompting Nintendo to embrace transmedia storytelling.
- Miyamoto hopes fans will shift their focus from just new games to the broader worlds Nintendo can create across various media platforms.
