Millennials, rejoice: Disney besties Selena Gomez and Demi Lovato reunite in Rare Beauty campaign

Key Points:

• Rare Beauty, Selena Gomez's makeup brand, has launched a new campaign called "Still Making Each Other Blush," featuring a collaboration with her childhood best friend Demi Lovato and introducing the "Delena Soft Pinch Blush Bundle" priced at $50.
• The campaign celebrates Gomez and Lovato's longstanding friendship, with nostalgic elements including a promotional video inspired by their early YouTube days and a photoshoot paying homage to their 2009 Disney Channel film, Princess Protection Program.
• Gomez and Lovato first met in 2002 during auditions for Barney & Friends and later starred on Disney Channel shows, building a close friendship that has endured despite periods of drifting apart.
• Both artists launched successful solo music careers around the same time and have recently rekindled their friendship, with Gomez publicly supporting Lovato's 2024 tour and expressing admiration for her performances.
• The collaboration highlights the evolution of their relationship, emphasizing mutual support and celebrating their shared history as they continue to work and spend time together.