MS NOW, Fox News & CNN Ratings Show Dramatic Swing
Key Points:
- MS NOW experienced significant growth in the first week of June, increasing total viewers by 11% and key demo viewers by 2% in primetime, while also posting gains in daytime ratings.
- Fox News maintained its lead in total viewers with 2.3 million in primetime, though its total day viewership slightly declined by 1%, and demo numbers showed mixed results with an 11% increase in primetime but flat daytime ratings.
- CNN saw moderate increases in primetime viewership, rising 8% in total viewers and 7% in the key demo, with slight gains during total day but stable demo ratings.
- Despite MS NOW's gains, Fox News remains the highest-rated cable news network overall for the week of June 1.