NBC to Turn Wordle Into a TV Game Show
The New York Times • • entertainment
Key Points:
- NBC is developing a prime-time game show based on the popular mobile word game Wordle, set to air next year and hosted by "Today" show anchor Savannah Guthrie.
- The New York Times, which acquired Wordle in 2022, is co-producing the show alongside NBC and Jimmy Fallon, marking its first prime-time entertainment partnership with a major broadcaster.
- The series will be filmed in Manchester, England, and aims to replicate Wordle’s distinctive typeface and color scheme, though financial details of the deal remain undisclosed.
- Savannah Guthrie, an avid Wordle fan, experienced a personal tragedy with the disappearance of her mother earlier this year, which delayed filming; she described the show as a positive and joyous project amid difficult times.
- This TV adaptation reflects The New York Times' broader strategy to diversify its offerings beyond journalism, leveraging its popular Games app products like Crossword, Spelling Bee, and Wordle.