Obamas' Higher Ground Will Go Independent After Netflix Deal
Key Points:
- Barack and Michelle Obama's production company, Higher Ground, is transitioning from an exclusive partnership with Netflix to becoming an independent operation that can collaborate with multiple studios.
- The Obamas announced this shift during a Philadelphia event celebrating the 250th anniversary of the United States, where they discussed their work with Higher Ground.
- Higher Ground had an eight-year producing deal with Netflix starting in 2018, including a 2024 multiyear first-look deal, producing acclaimed projects such as Rustin, American Symphony, Crip Camp, and American Factory.
- Recently, Higher Ground has been developing projects outside Netflix, including HBO's sketch comedy series Life Larry and the upcoming Pursuit of Unhappiness from Larry David and Jeff Schaffer.
- The Philadelphia event also featured prominent figures from politics, entertainment, and sports, including Joe and Jill Biden, Bill and Hillary Clinton, George W. Bush, Nicole Kidman, and Tom Brady.