Ohio State lands a record jersey patch deal
NBC Sports • • sports
Key Points:
- Ohio State has secured a record-breaking sponsorship deal with JPMorgan Chase, earning over $15 million annually by placing the Chase brand on jerseys across 36 sports programs.
- This deal surpasses previous high-value agreements, including Monster's $20 million annual sponsorship of the entire Big 12 conference.
- The trend of major college programs adding advertisements to their uniforms is increasing, as documented by Sports Business Journal's growing database of jersey deals.
- Despite expected fan complaints about the presence of ads on college football uniforms, significant backlash or boycotts are unlikely.
