Peacock Raises Prices for Fourth Time in Four Years Before YouTube Premium Inclusion
IGN • • entertainment
Key Points:
- Peacock is increasing its subscription prices starting August 18 for new or returning subscribers, with current subscribers seeing hikes on September 17; Peacock Premium will rise to $12.99/month, Premium Plus to $19.99/month, and the Select tier to $8.99/month.
- This marks Peacock's fourth price increase in four years, despite the platform recently turning a profit for the first time, reflecting a broader industry trend of rising streaming service costs.
- A notable benefit is that Peacock Premium will be included with YouTube Premium at no extra charge starting in early 2027, potentially adding value for YouTube users without an immediate price increase to YouTube Premium.
- The future pricing of YouTube Premium could change if the combined offering prompts a reassessment by service providers.
