Ronda Rousey’s fight with Gina Carano did huge viewership for Netflix
Key Points:
- Netflix partnered with Jake Paul’s MVP Promotions to debut an MMA event featuring Ronda Rousey and Gina Carano as headliners, marking Netflix's entry into the MMA business.
- The main card averaged 9.3 million viewers, peaking at 11.6 million for the Rousey vs. Carano fight, surpassing the UFC debut show of Cain Velasquez vs. Junior dos Santos on FOX.
- MVP Promotions and Netflix are exploring future opportunities in MMA, attracting significant interest from investors, partners, and fighters looking to collaborate.
- Ronda Rousey indicated she will likely step away from fighting to focus on family, while Gina Carano’s future involvement remains uncertain after her quick 17-second loss.
- Overall, the event was deemed a success for all parties involved, setting a positive precedent for future MMA ventures on Netflix.