Rousey Vs. Carano Leads Heavyweight Global Audience On Netflix
Deadline • • sports
Key Points:
- Netflix's recent fight night drew 12.4 million global Live + 1 viewers, peaking at 17 million during Ronda Rousey's victory over Gina Carano, with 9.3 million viewers in the U.S. and a peak of 11.6 million domestically.
- The event showed significant growth compared to last summer's Katie Taylor-Amanda Serrano rematch, which had 6 million Live + 1 viewers, though it remains below the 36.6 million viewers for Terence Crawford vs. Saúl Álvarez.
- Netflix's viewership reporting methods have varied, making direct comparisons challenging, but earlier in 2024, the streamer reported 60 million households watched Jake Paul vs. Mike Tyson.
- The fight card also included Mike Perry vs. Nate Diaz and Francis Ngannou vs. Philipe Lins, held at the Intuit Dome in Los Angeles, attracting a high-profile celebrity audience.
- Notable ringside attendees included Michael Irvin, Tommy Lee, Barry Bonds, James Cameron, Marshawn Lynch, Jon Jones, and several Netflix stars, highlighting the event's broad appeal.