Smucker’s offers Artemis II crewmembers a lifetime supply of Uncrustables upon splashdown
Fortune • • business
Key Points:
- The Artemis II crew, consisting of Commander Reid Wiseman, pilot Victor Glover, and mission specialists Christina Koch and Jeremy Hansen, have been promised a lifetime supply of Uncrustables peanut-butter-and-jelly sandwiches upon their splashdown.
- The astronauts requested the pocket-sized PB&J treat for their landing, and the Navy confirmed the recovery vessel will have an abundant supply ready.
- Smucker’s, the maker of Uncrustables, capitalized on the moment with a viral Instagram post featuring the sandwich over Earth, tying it to the historic Artemis II mission.
- The Artemis II mission broke the Apollo 13 distance record by traveling 252,756 miles from Earth during their 10-day journey aboard NASA’s Orion spacecraft, Integrity.
- Despite the record-breaking spaceflight, the crew’s simple craving for an Uncrustable highlights a relatable and human aspect of their historic mission.
