Sprinkles Cupcakes closes all locations after 20 years

Sprinkles Cupcakes closes all locations after 20 years

ABC7 Los Angelesbusiness

Key Points:

  • Sprinkles Cupcakes, a popular gourmet cupcake chain, permanently closed its doors after 20 years since opening its first store in Beverly Hills in 2005.
  • Founder Candace Nelson, who sold the company to private equity firm KarpReilly in 2012, announced the closure on social media and expressed her emotional connection to the brand.
  • The brand was known for its celebrity clientele, nationwide expansion, and innovative Cupcake ATM before its sale.
  • Nelson expressed gratitude to fans and customers who supported Sprinkles over the years, despite her disappointment that the company did not continue growing as she had hoped.
  • The current owner has not disclosed the reasons behind the permanent closure of Sprinkles Cupcakes.