Troy Jackson launches his first general election ad in Maine Senate race, criticizing Susan Collins

Key Points:

• Maine’s Democratic Senate nominee Troy Jackson is launching his first general election ad, emphasizing his background as a labor organizer and criticizing Republican Sen. Susan Collins for not supporting struggling Mainers.
• The 30-second ad, backed by a seven-figure statewide buy, features Jackson highlighting his working-class roots and accusing Collins of being part of an establishment failing on issues like healthcare, housing, and energy costs.
• Jackson’s campaign strategy focuses on portraying Collins as out of touch with the needs of everyday Mainers, aiming to capitalize on voter desire for change in the blue-leaning state.
• Collins, a six-term incumbent first elected in 1996, is campaigning as a moderate who delivers for Maine through her role as Appropriations Committee chair and occasional breaks from party leadership and President Trump.
• Maine is viewed as a key battleground for Democrats seeking to gain Senate control, with Jackson replacing Graham Platner, who dropped out after allegations of sexual assault.