University of Hawaii leaves Spectrum Sports for free over-the-air broadcasts
Awful Announcing • • sports
Key Points:
- The University of Hawaii is moving its athletics broadcasts from Spectrum Sports to Hawaii News Now, an over-the-air station group owned by Gray Media, starting this season.
- Hawaii News Now will air approximately 110 home sporting events annually, covering football, basketball, volleyball, and select baseball, softball, and women’s soccer games.
- This new partnership aims to increase exposure for Hawaii athletics both within the state and beyond, including potential distribution on Gray Media's stations outside Hawaii.
- The move is expected to boost the university’s revenue from $3.2 million to $7.5 million annually and complements the transition of broadcasts outside Hawaii to the free Mountain West app.
- The University of Hawaii’s shift to the Mountain West conference for media rights also promises additional revenue, replacing the less lucrative Big West media deals for non-football sports.