‘WhatsApp Plus’ subscription launching soon with new features
9to5Mac • • general
Key Points:
- WhatsApp is testing a new paid subscription service called ‘WhatsApp Plus’ in its Android beta, priced around $2.99 per month, with plans for an eventual iOS and cross-platform rollout.
- The subscription offers premium features such as sending exclusive stickers, customizing the app theme and icon, pinning extra chats, accessing premium ringtones, and upgrading chat lists.
- This move aligns with Meta’s broader strategy to monetize its platforms, following earlier reports of paid tiers coming to Facebook, Instagram, and WhatsApp.
- Currently, WhatsApp Plus is available only to select beta testers, with no official release date announced yet.
- The subscription pricing example from Europe shows €2.49 per month, indicating regional pricing variations may apply.
