Xbox and Fanta Team Up for a Special
Key Points:
- Xbox and Fanta are collaborating to celebrate Xbox’s 25th anniversary with a special-edition collection of Fanta cans and bottles featuring characters from Halo, Call of Duty, World of Warcraft, Forza Horizon 6, and Diablo IV, launching in April.
- The collaboration introduces a new Fanta Crimson flavor and interactive Xbox-themed challenges accessible via QR codes on the packaging, offering fans chances to win prizes such as Xbox consoles, controllers, and Game Pass subscriptions.
- Players can redeem exclusive in-game rewards across multiple titles, including unique armor in Halo, mounts in World of Warcraft, calling cards in Call of Duty, a special car in Forza Horizon 6, and a town portal in Diablo IV.
- From May 22–25, Xbox and Fanta will host an immersive Diablo IV-themed fan experience at AMC The Grove in Los Angeles, featuring interactive challenges and prizes like a BlizzCon trip, Xbox consoles, and downloadable game codes.
- The special-edition Fanta collection will be available worldwide at retailers and online while supplies last, encouraging fans to engage with both gaming content and the new flavor.