YouTube relaxes monetization guidelines for some controversial topics

YouTube relaxes monetization guidelines for some controversial topics

TechCrunch general

Key Points:

  • YouTube is updating its advertiser-friendly content guidelines to allow more videos on controversial topics such as self-harm, abortion, suicide, and domestic and sexual abuse to earn full ad revenue, provided the content is dramatized or discussed non-graphically.
  • Content related to child abuse, child sex trafficking, and eating disorders will continue to be ineligible for full monetization under the updated guidelines.
  • The change responds to creator feedback that previous guidelines were too restrictive, limiting ad revenue on dramatized and topical content that advertisers are generally comfortable supporting.
  • YouTube emphasizes that content must avoid very descriptive or graphic scenes to qualify for full monetization, allowing creators telling sensitive stories to earn more revenue.
  • This update aligns with You