2 Utah companies are quietly changing how AI actually works for real businesses
KSL.com • • health
Key Points:
- Two Utah companies, MyAdvice and GCommerce, are actively deploying AI solutions for real clients, focusing on healthcare providers and hotels respectively, demonstrating practical AI applications beyond policy discussions.
- MyAdvice developed Maya, a custom AI chatbot tailored to each client's specific practice, significantly improving customer engagement by tripling conversion rates and reducing review response times from over 20 days to under 24 hours.
- GCommerce is addressing the hotel industry's challenge of losing direct customer relationships to third-party booking sites by integrating hotel inventory directly into AI platforms like ChatGPT, aiming to restore hotels' direct connection with travelers.
- Both companies emphasize the importance of deploying AI responsibly to build trust among clients, staff, and customers, highlighting that businesses leveraging AI to enhance human capabilities will gain a competitive edge.
- Utah is positioning itself as a growing AI hub, with local companies innovating in practical AI uses, suggesting the state could rival Silicon Valley in AI leadership despite ongoing legislative and regulatory debates.
