8 Million Views in 10 Days on Paramount+
Variety • • entertainment
Key Points:
- The first episode of “The Madison” garnered 8 million views within its first 10 days on Paramount+, marking the biggest launch for a series created by Taylor Sheridan.
- The series achieved Sheridan’s most popular debut among women aged 35 and older, according to Paramount.
- During the week of March 13-19, “The Madison” ranked as the No. 5 most-watched streaming original series by total viewing minutes and was the top series by views when adjusted for runtime.
- The show centers on the Clyburn family’s move from New York City to Montana as they cope with grief, starring Michelle Pfeiffer and Kurt Russell in lead roles.
- Executive producers include Taylor Sheridan, Michelle Pfeiffer, Kurt Russell, and others, with production handled by Paramount Television Studios, 101 Studios, and Bosque Ranch Productions.
