Aimé Says Amazon Asked Nintendo To Break The Law
Kotaku • • technology
Key Points:
- Former Nintendo of America President Reggie Fils-Aimé revealed that in the late 2000s, Amazon pressured Nintendo to provide financial support to undercut competitors like Walmart, a request he refused due to its illegality.
- Nintendo and Amazon have had a strained relationship for years, with Nintendo products often absent or pre-orders canceled on Amazon, particularly evident during the launch of the Switch 2.
- The tension dates back to the Nintendo DS era when Amazon expanded aggressively but excluded Nintendo products, reflecting longstanding friction between the companies.
- Amazon's attempts to enter the gaming industry have faced significant challenges, including failed game development projects, leadership departures, and the recent shutdown of its cloud gaming service, Luna.
- Fils-Aimé emphasized that Nintendo stopped selling to Amazon to avoid illegal practices and maintain fair relationships with other retailers, asserting Nintendo's stance against being pressured by Amazon.
