
Apple’s John Ternus Could Be Tim Cook’s Successor as CEO
Key Points:
- Around 2018, Apple considered adding a small laser component to iPhones to improve photography, mapping, and augmented reality, but the $40 cost per device raised profit concerns.
- John Ternus, Apple's head of hardware engineering, proposed including the laser only in the higher-end Pro models, targeting loyal customers likely to appreciate the new technology.
- Ternus, who joined Apple in 2001, is seen by insiders as a leading candidate to succeed Tim Cook as Apple's CEO, especially as Cook has expressed a desire to reduce his workload.
- Apple has been accelerating succession planning for Cook, with other potential successors including Craig Federighi, Eddy Cue, Greg Joswiak, and Deirdre O’Brien.
- At age










