Apple's new CEO unveils a foldable iPhone : NPR
Key Points:
- Apple unveiled the iPhone Duo, a foldable smartphone the size of a passport, marking the most significant design change since the original iPhone nearly 20 years ago.
- The iPhone Duo launch marks the beginning of CEO John Ternus's tenure, emphasizing innovative hardware and product design after he succeeded Tim Cook earlier this month.
- Ternus, a mechanical engineer with a strong product background, aims to revive the "wow factor" associated with Apple's earlier visionary leadership under Steve Jobs.
- The foldable iPhone features a 5.4-inch outer screen and a 7.6-inch internal screen, priced at $1,999, and will be available starting October 23.
- While foldable smartphones are not new, Apple aims to differentiate with robust, crisply designed hardware, following a strategy of refining existing concepts for mass appeal.