backed league once favored by Trump is officially on life support.
Key Points:
- The PGA Tour is poised to effectively end LIV Golf's status as a serious competitor by reacquiring star player Brooks Koepka, signaling a major blow to the Saudi-backed league's marketability and player base.
- LIV Golf, despite initially attracting top players with large financial guarantees, failed to generate significant fan interest or TV ratings, partly due to its unconventional format and lower-tier venues.
- Attempts at a merger or truce between the PGA Tour and LIV Golf collapsed, with the PGA Tour strengthening its position by retaining and reclaiming top talent, while LIV struggles to add notable players since early 2024.
- The Saudi Public Investment Fund, with virtually unlimited resources, may continue to operate LIV Golf as a niche or "s