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Celeste frozen pizza production ends as Conagra exits brand
Fox Business • • business
Key Points:
- Conagra Brands has ceased production of Celeste frozen pizzas, citing the brand's low profitability and limited future growth potential as reasons for the discontinuation.
- The decision reduced Conagra's first-quarter net sales by about 15 basis points but is expected to improve profit margins moving forward.
- CEO John Brase emphasized the company's strategy to simplify its product portfolio by exiting smaller, less profitable brands and focusing on core platforms.
- Despite production ending, remaining Celeste pizzas will continue to be sold until inventory is exhausted, according to a company spokesperson.
- The news has triggered nostalgic reactions on social media, with many longtime fans sharing fond memories of Celeste pizzas as a budget-friendly staple from their past.
