Dallas Cowboys Cheerleaders unionize to collectively bargain with team
USA Today • • sports
Key Points:
- The Dallas Cowboys Cheerleaders and the Dallas Cowboys team have jointly announced the formation of a labor union called the Dallas Cowboys Cheerleaders Association (DCCA) to collectively bargain with the franchise.
- This marks a significant development as the Cowboys, the most valuable professional sports franchise globally, officially recognize the cheerleaders' union.
- The cheerleaders have gained widespread attention through the Netflix docuseries "America's Sweethearts: Dallas Cowboys Cheerleaders," which highlighted their efforts to secure higher wages.
- Reports indicate the cheerleaders sought a 400% salary increase for the 2025 season, with current pay reportedly as low as $15 per hour and $500 per appearance for veteran members.
- The Dallas Cowboys declined further comment when approached by USA TODAY Sports regarding the union formation.
