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Don't fall for this - how to protect yourself from AI scams
BBC • • general
Key Points:
- Criminals are using AI technology to enhance scams, creating fake websites for purported UK-based retailers that sell non-existent or low-quality products, often from overseas.
- AI tools such as deepfake videos, voice cloning, and personalized phishing messages are increasingly employed to impersonate trusted individuals and maintain long-term scams like romance frauds.
- National Trading Standards has issued an AI scam watchlist and warns that traditional scam detection methods, such as spotting typos, are less effective due to AI's sophistication.
- Consumers are advised to verify the legitimacy of businesses and job adverts, avoid sending money or personal information to unknown contacts, and be cautious of urgent requests that pressure quick decisions.
- Fraud can be reported through official channels like Report Fraud or the Citizens Advice Consumer Helpline, which also provides guidance on avoiding scams.
