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Epic CEO Tim Sweeney lambasts “abhorrent” Steam AI Disclosure Policy claiming labels double as “political statement”
Notebookcheck • • technology
Key Points:
- Epic Games CEO Tim Sweeney has criticized Steam’s mandatory AI disclosure policy, calling it "abhorrent" and arguing it forces developers to make political statements that can be used against them by critics.
- Valve requires developers to disclose the use of generative AI in content creation but not for AI-assisted coding, a policy that has been in place since early 2024 and affects about 20% of titles at Steam Next Fest.
- Despite the AI disclosure requirements, popular games like Clair Obscur: Expedition 33 and ARC Raiders have seen success, indicating the policy has not hindered major titles.
- Epic recently overhauled its storefront with a "vibe-coded" design promoting AI use and boasting faster launch times than Steam, though users have reported bugs and issues that remain unaddressed.
- Valve has maintained its AI disclosure stance and has not publicly responded to Sweeney’s ongoing criticisms, which also include complaints about the Steam Deck price increase.
