Giant iPhone Duo installations spotted at Apple Fifth Avenue ahead of launch
9to5Mac • • technology
Key Points:
- Apple’s flagship Fifth Avenue store in New York is preparing for the iPhone Duo launch on Friday by setting up large, rectangular structures around the iconic glass cube entrance, likely representing giant iPhone Duo models.
- These installations are currently covered with black cloth and white protective wrapping, continuing Apple’s tradition of special displays for new iPhone releases at flagship stores.
- Unlike other locations where customers have started lining up, there is no line yet outside the Fifth Avenue store; however, Apple confirmed limited walk-in availability of iPhone Duo units in US stores on launch day.
- In several international markets, including China, Japan, and France, iPhone Duo units will only be available for in-store pickup following online orders, not for walk-in purchase.
- Apple has recently used colorful and themed decorations at Fifth Avenue for previous iPhone launches, such as the iPhone 16 and iPhone 18 Pro, highlighting the significance of this retail location for product celebrations.
