Hershey adds wrapper disclaimer after Reese's pumpkin lawsuit
USA Today • • business
Key Points:
- Hershey has added a new disclaimer, "Carving not on actual product," to Reese's Peanut Butter Pumpkins packaging following a lawsuit alleging deceptive marketing.
- The lawsuit, filed in May 2024 by Florida residents, claimed the packaging falsely suggested the candies featured carved pumpkin faces, which they did not.
- Florida District Judge Melissa Damian dismissed the case twice, ruling that plaintiffs only experienced "subjective disappointment" without financial loss.
- Plaintiffs sought $5 million in damages, arguing they were misled by images on packaging, while Hershey maintained the images were "decorating suggestions" and the products were not defective.
- The plaintiffs' legal team expressed disappointment with the dismissal and is considering an appeal.
