How UCLA's new AD is personally invested in big Rose Bowl crowd
Key Points:
- Tim Harris, UCLA's new athletics director and former Lakers executive, has purchased 300 tickets to give away for the Bruins' upcoming football game against San Diego State to boost attendance.
- Additional half-price tickets will be available on a limited basis, aiming to encourage community support for the team during a period when student attendance is low.
- Bruins head coach Bob Chesney praised the strong fan turnout at their recent season-opening win over Cal, emphasizing the importance of continued fan support for the team's success.
- UCLA has faced declining home attendance in recent years, with last season marking a record low average of 37,282 fans at the Rose Bowl, prompting efforts to improve turnout.
- The upcoming game is expected to have favorable weather with a kickoff temperature around 87 degrees, potentially aiding in attracting more spectators.