How UCLA's new AD is personally invested in big Rose Bowl crowd

How UCLA's new AD is personally invested in big Rose Bowl crowd

New York Post sports

Key Points:

  • Tim Harris, UCLA's new athletics director and former Lakers executive, has purchased 300 tickets to give away for the Bruins' upcoming football game against San Diego State to boost attendance.
  • Additional half-price tickets will be available on a limited basis, aiming to encourage community support for the team during a period when student attendance is low.
  • Bruins head coach Bob Chesney praised the strong fan turnout at their recent season-opening win over Cal, emphasizing the importance of continued fan support for the team's success.
  • UCLA has faced declining home attendance in recent years, with last season marking a record low average of 37,282 fans at the Rose Bowl, prompting efforts to improve turnout.
  • The upcoming game is expected to have favorable weather with a kickoff temperature around 87 degrees, potentially aiding in attracting more spectators.

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