Itch.io Deletes 'Terabytes' Of AI Slop In Attempt To Counter Surge In Game Uploads

Key Points:

• Itch.io has experienced a doubling in daily game page uploads from about 3,000 to over 6,000 between August and October, largely due to first-time uploaders using AI-generated content, though downloads and purchases have not increased similarly.
• The platform is combating the influx of AI-generated games by enforcing existing policies against bulk uploads and de-indexing such content from search results, while noting bulk uploads are not the main driver of the surge.
• New policies now require AI disclosures for uploads in categories like tabletop games, books, comics, and soundtracks, mandating creators to specify if and how AI tools were used, even if AI elements were later removed.
• Itch.io has increased moderation efforts, deleting large amounts of AI-generated content and introducing filters allowing users to exclude games with generative AI disclosures from search results.
• While some users call for a complete ban on AI content, Itch.io balances this with the high costs of strict moderation and acknowledges the acceptability of AI use in coding, reflecting ongoing debates about AI's role on indie game platforms.